1. A vote limit increases the quality and limits the influence of the vocal minority

    UserVoice allows your customers to vote on feedback and ideas submitted in the customer community. There is a limit on the number of votes a user can spend at any given time. When a customer creates an account, they are given 10 votes they can use as they see fit. Limiting the number of votes has the following benefits:

    It encourages customers to focus on their favorite ideas.
    This prevents ideas with broad appeal but limited value (ex: "Lower your prices") from being the focus on attention, a common problem with other solutions.
    It limits the influence of a vocal minority.
    Without a vote cap a vocal user can, and often do create a majority of the votes, pushing their own agenda. We have metrics setup to track active users who we want to reward, but we don't want to stack the deck against the common user that came to the site with only a few but important ideas.
    Creates an ongoing conversation.
    When customers are allowed to dump too many ideas in a session, they can quickly overwhelm moderators. Lack of response dissuades customers from coming back.
    Creates a limited resource that can be used later as a reward.
    You can build in other incentives to reward your customers with more votes. This allows you to create buzz and promote engagement.
  2. UserVoice captures how important each idea is to a user

    Rather than just a simple "vote up," UserVoice allows customers to spend 1-3 votes on each idea. This makes it possible to see what ideas may have small but passionate appeal and which ones receive broad but shallow support.

  3. Live search reduces duplication

    When a customer starts entering an idea, UserVoice automatically searches for existing ideas (either active or declined) that could be a match. If there are any matches, the user is encouraged to vote for those instead of creating a new idea.

  4. No registration required means customers can get to work

    Your customers can leave ideas and vote without having to sign up for a separate UserVoice account. The single sign-on option found in our premium services lowers the bar even further.

Next: Who's using UserVoice?